Executive Development Programme in Social Media Marketing and PR

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The Executive Development Programme in Social Media Marketing and PR is a certificate course that holds immense importance in today's digital age. With the rapid growth of social media, businesses increasingly rely on these platforms for marketing and public relations.

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About this course

This course equips learners with essential skills to excel in this area, including strategy development, content creation, campaign management, and analytics. It is designed for professionals seeking career advancement or a shift towards digital marketing. The demand for such expertise is high across industries, making this course a valuable investment in one's career.

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Course Details

• Social Media Fundamentals
• Social Media Strategy and Planning
• Content Creation and Curation for Social Media
• Social Media Advertising
• Social Media Analytics and Metrics
• Social Media Crisis Management
• Social Media Integration with PR and Marketing
• Influencer Marketing on Social Media
• Legal and Ethical Considerations in Social Media Marketing

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