Executive Development Programme in Facebook Pixel & WordPress Management
-- ViewingNowThe Executive Development Programme in Facebook Pixel & WordPress Management is a certificate course designed to provide learners with essential skills for career advancement in digital marketing. This program focuses on Facebook Pixel, a powerful tool for creating effective ad campaigns, and WordPress management, a critical skill for building and maintaining websites.
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GBP £ 140
GBP £ 202
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โข Facebook Pixel Basics: Introduction to Facebook Pixel, setting up the Facebook Pixel code, understanding pixel events and event parameters
โข WordPress Management Fundamentals: Overview of WordPress, installing and configuring WordPress, managing users and permissions
โข Facebook Pixel Event Tracking: Implementing standard and custom events, understanding the Facebook Pixel helper, troubleshooting event tracking issues
โข WordPress Plugin Management: Introduction to WordPress plugins, selecting and installing plugins, managing plugin updates and security
โข Facebook Pixel Advanced Techniques: Utilizing Facebook Pixel for dynamic ads, understanding cross-device tracking, implementing server-side tracking
โข WordPress Theme Customization: Overview of WordPress themes, customizing themes with CSS and PHP, creating child themes
โข Facebook Pixel Data Analysis: Analyzing Facebook Pixel data, understanding audience insights, optimizing ad campaigns based on Facebook Pixel data
โข WordPress Security Best Practices: Implementing security measures, monitoring for security breaches, best practices for plugin and theme management for security
โข Facebook Pixel and GDPR Compliance: Understanding GDPR regulations, implementing Facebook Pixel in a GDPR-compliant manner, obtaining user consent for data collection
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