Executive Development Programme in Leading CRM Initiatives in the UK
-- ViewingNowThe Executive Development Programme in Leading CRM Initiatives in the UK is a certificate course designed to provide learners with essential skills for career advancement in Customer Relationship Management (CRM). This programme emphasizes the importance of CRM initiatives in today's business landscape, where customer experience is a key differentiator.
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⢠Understanding CRM
⢠Importance of CRM in modern business
⢠CRM strategies and best practices
⢠Implementing CRM systems in the UK
⢠Data privacy and security in CRM
⢠Key metrics for measuring CRM success
⢠Customer segmentation and personalisation
⢠Leading and managing CRM teams
⢠Integrating CRM with other business systems
⢠Continuous improvement in CRM initiatives
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