Executive Development Programme in CRM & Innovation Management
-- ViewingNowThe Executive Development Programme in CRM & Innovation Management certificate course is a crucial programme designed to meet the growing industry demand for professionals with expertise in Customer Relationship Management (CRM) and innovation. This course highlights the importance of CRM in today's business landscape, emphasizing the need to focus on customer satisfaction and loyalty to drive business growth.
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⢠CRM Overview
⢠Customer Segmentation and Profiling
⢠Customer Relationship Lifecycle Management
⢠Data-Driven Decision Making in CRM
⢠Innovation Management Fundamentals
⢠Idea Generation and Evaluation
⢠Design Thinking and CRM Innovation
⢠Innovation Metrics and Performance Measurement
⢠CRM and Digital Transformation
⢠Change Management and CRM Adoption
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