Executive Development Programme News & Strategic Communication
-- ViewingNowThe Executive Development Programme in News & Strategic Communication is a certificate course designed to empower professionals with essential skills for career advancement. In today's fast-paced business environment, effective communication is paramount to success.
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⢠News Literacy: Understanding the importance of news and its impact on business decisions.
⢠Strategic Communication: Developing effective communication strategies to align with organizational goals.
⢠Media Relations: Building and maintaining positive relationships with media representatives.
⢠Crisis Communication: Managing communication during unexpected events to minimize damage.
⢠Stakeholder Communication: Identifying key stakeholders and crafting messages to engage them effectively.
⢠Content Creation: Writing compelling content for various platforms to enhance brand visibility.
⢠Social Media Strategy: Leveraging social media for strategic communication and building brand reputation.
⢠Measurement and Evaluation: Tracking and analyzing communication efforts to improve future strategies.
⢠Cross-Cultural Communication: Adapting communication styles to cater to diverse audiences and global markets.
⢠Ethical Communication: Upholding ethical standards in all communication practices.
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