Global Certificate International Influencer Marketing Regulations
-- ViewingNowThe Global Certificate in International Influencer Marketing Regulations course is a comprehensive program designed to provide learners with a deep understanding of the legal and ethical aspects of influencer marketing. This course is crucial in today's digital age, where influencer marketing has become a significant part of many brands' marketing strategies.
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⢠International Influencer Marketing Regulations: Overview of global regulations and guidelines for influencer marketing, including key regional differences and considerations. ⢠Disclosure Requirements: Detailed review of disclosure requirements for sponsored content across various regions and platforms. ⢠Data Privacy and Protection: Examination of data protection laws, including GDPR and CCPA, and their impact on influencer marketing. ⢠Children's Online Privacy Protection: Discussion of regulations and guidelines for marketing to children, including COPPA and other relevant laws. ⢠Intellectual Property Rights: Understanding of intellectual property laws and best practices for using copyrighted material, trademarks, and other protected content in influencer marketing campaigns. ⢠False Advertising and Misleading Claims: Guidelines for avoiding false advertising and misleading claims in influencer marketing, including FTC and ASA regulations. ⢠Product Safety and Liability: Overview of regulations and guidelines for ensuring product safety and minimizing liability in influencer marketing campaigns. ⢠Cross-Border Regulations: Analysis of international regulations and best practices for cross-border influencer marketing campaigns. ⢠Ethical Considerations: Discussion of ethical considerations in influencer marketing, including diversity, equity, and inclusion, and avoiding cultural appropriation and other ethical pitfalls.
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