Executive Development Programme Heritage Tourism Leadership in a Changing World
-- ViewingNowThe Executive Development Programme (EDP) in Heritage Tourism Leadership is a certificate course designed to empower aspiring leaders in the heritage tourism sector. In a rapidly changing world, this program provides the necessary tools and strategies to navigate the unique challenges and opportunities of this industry.
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โข Heritage Tourism and its Global Impact: Understanding the significance of heritage tourism, its economic and socio-cultural impacts, and the role of leadership in preserving cultural heritage.
โข Sustainable Development in Heritage Tourism: Exploring the principles of sustainable development and their application in heritage tourism, including environmental conservation, economic growth, and social equity.
โข Cultural Diplomacy and Cross-Cultural Communication: Developing skills in cultural diplomacy and cross-cultural communication to foster positive relationships with diverse communities and stakeholders in heritage tourism.
โข Strategic Planning and Management in Heritage Tourism: Learning strategic planning and management techniques to ensure the long-term success and sustainability of heritage tourism destinations.
โข Innovation and Technology in Heritage Tourism: Embracing innovation and technology to enhance the visitor experience, improve operational efficiency, and promote heritage tourism destinations.
โข Marketing and Branding in Heritage Tourism: Understanding the unique challenges and opportunities of marketing and branding heritage tourism destinations, including the use of storytelling, experiential marketing, and digital marketing strategies.
โข Policy and Advocacy in Heritage Tourism: Exploring the role of policy and advocacy in shaping the future of heritage tourism, including the development of public-private partnerships, policy frameworks, and advocacy campaigns.
โข Crisis Management and Resilience in Heritage Tourism: Building resilience and crisis management skills to respond to emergencies, disruptions, and crises in heritage tourism destinations.
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- BasicUnderstandingSubject
- ProficiencyEnglish
- ComputerInternetAccess
- BasicComputerSkills
- DedicationCompleteCourse
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- ThreeFourHoursPerWeek
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- TwoThreeHoursPerWeek
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