Certificate in Social Media and Performance Marketing
-- ViewingNowThe Certificate in Social Media and Performance Marketing is a comprehensive course designed to equip learners with the essential skills needed to excel in today's digital marketing landscape. This course focuses on the critical areas of social media and performance marketing, providing learners with the knowledge and tools to create effective marketing strategies that drive results.
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โข Unit 1: Introduction to Social Media and Performance Marketing
โข Unit 2: Social Media Platforms and User Demographics
โข Unit 3: Content Creation and Graphic Design Fundamentals
โข Unit 4: Social Media Analytics and Metrics
โข Unit 5: SEO Keyword Research and Implementation
โข Unit 6: Paid Social Media Advertising Strategies
โข Unit 7: Email Marketing and Automation Tools
โข Unit 8: Influencer Marketing and Brand Partnerships
โข Unit 9: Social Media Crisis Management and Escalation Protocols
โข Unit 10: Performance Marketing Funnel and Optimization Techniques
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