Certificate in Landing Page Optimization Basics
-- ViewingNowThe Certificate in Landing Page Optimization Basics is a comprehensive course designed to enhance your digital marketing skills. This program focuses on the crucial element of conversion rate optimization: landing pages.
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Understanding Landing Pages: Basics and Importance
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Design Elements: Color, Typography, and Imagery
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User Experience (UX) and User Interface (UI) Design Principles
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Call-to-Action (CTA) Placement and Optimization
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Conversion Rate Optimization (CRO): A/B Testing and Multivariate Testing
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Mobile Optimization: Best Practices for Responsive Design
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Copywriting for Landing Pages: Headlines, Subheadlines, and Body Text
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Analytics and Data Analysis for Landing Page Optimization
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Form Optimization: Reducing Friction and Encouraging Completion
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Social Proof, Trust, and Credibility on Landing Pages
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