Certificate in Landing Page Optimization Basics

Name: Certificate in Landing Page Optimization Basics
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The Certificate in Landing Page Optimization Basics is a comprehensive course designed to enhance your digital marketing skills. This program focuses on the crucial element of conversion rate optimization: landing pages.

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AboutThisCourse

With the ever-increasing demand for digital marketing professionals, this course is essential for career advancement. Throughout the course, you will learn the best practices for creating, testing, and optimizing landing pages that drive conversions. You will gain hands-on experience with industry-leading tools and techniques for data analysis and A/B testing. By the end of the course, you will have a solid understanding of how to create effective landing pages that convert visitors into customers. This course is ideal for digital marketers, small business owners, or anyone looking to enhance their online marketing skills. By earning this certification, you will demonstrate your commitment to staying up-to-date with the latest digital marketing trends and best practices, giving you a competitive edge in the job market.

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CourseDetails

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Understanding Landing Pages: Basics and Importance
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Design Elements: Color, Typography, and Imagery
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User Experience (UX) and User Interface (UI) Design Principles
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Call-to-Action (CTA) Placement and Optimization
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Conversion Rate Optimization (CRO): A/B Testing and Multivariate Testing
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Mobile Optimization: Best Practices for Responsive Design
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Copywriting for Landing Pages: Headlines, Subheadlines, and Body Text
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Analytics and Data Analysis for Landing Page Optimization
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Form Optimization: Reducing Friction and Encouraging Completion
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Social Proof, Trust, and Credibility on Landing Pages

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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DigitalCertificate
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CERTIFICATE IN LANDING PAGE OPTIMIZATION BASICS

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London School of International Business (LSIB)

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05 May 2025

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