Executive Development Programme in Brand Portfolio Management: Innovation and Disruption
-- ViewingNowThe Executive Development Programme in Brand Portfolio Management: Innovation and Disruption is a certificate course designed to equip learners with essential skills for career advancement in a rapidly evolving business landscape. This program emphasizes the importance of brand portfolio management in driving innovation and mitigating disruption, making it highly relevant for professionals in marketing, brand management, and innovation roles.
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⢠Brand Strategy and Portfolio Management
⢠Innovation in Brand Management
⢠Disruption and its Impact on Brand Portfolios
⢠Identifying and Evaluating Growth Opportunities
⢠New Product Development and Launch
⢠Managing and Measuring Brand Equity
⢠Digital Transformation and its Influence on Brand Portfolios
⢠Navigating Change and Building Resilient Brands
⢠Case Studies and Real-World Brand Management Scenarios
⢠Leading and Implementing Brand Portfolio Management Initiatives
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