Certificate in Google+ & Social Media Strategy

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The Certificate in Google+ & Social Media Strategy is a comprehensive course designed to enhance your digital marketing skills. This program focuses on Google+, a powerful social media platform, and provides insights into creating effective social media strategies.

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AboutThisCourse

In today's digital age, understanding social media's impact on business growth is crucial. This course equips learners with essential skills to leverage Google+ and other social media platforms for brand promotion, customer engagement, and lead generation. By the end of this course, you will have a solid understanding of Google+, its features, and how to integrate it into your overall social media strategy. This certification can significantly boost your career prospects, making you a valuable asset in any forward-thinking organization. Demand for professionals skilled in social media strategy is on the rise. By completing this course, you will be well-prepared to meet that demand and advance your career in digital marketing.

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Here are the essential units for a Certificate in Google+ & Social Media Strategy:

• Understanding Social Media Strategy: This unit covers the fundamentals of social media strategy, including how to set goals, identify target audiences, and choose the right social media channels.

• Google+ Basics: This unit provides an overview of Google+, including how to create a profile, connect with others, and use Google+ communities.

• Google+ for Business: This unit focuses on how businesses can use Google+, including how to create a business page, optimize content for search, and use Google+ for customer engagement.

• Social Media Analytics: This unit covers the basics of social media analytics, including how to track engagement, measure ROI, and analyze campaign performance.

• Social Media Advertising: This unit explores the different types of social media advertising, including paid social media ads, sponsored content, and influencer marketing.

• Content Marketing for Social Media: This unit covers the basics of content marketing for social media, including how to create a content strategy, develop engaging content, and measure content performance.

• Social Media Crisis Management: This unit explores how to handle social media crises, including how to respond to negative feedback, protect your brand reputation, and prevent future crises.

• Social Media Ethics: This unit covers the ethical considerations of social media, including privacy concerns, disclosure requirements, and best practices for avoiding social media faux pas.

• Advanced Google+ Strategies: This unit delves into advanced Google+ strategies, including how to use Google+ Hangouts, create and manage Google+ Collections, and optimize Google+ posts for search.

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EntryRequirements

  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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  • NotRegulatedAuthorized
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CourseFee

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FastTrack GBP £140
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AcceleratedLearningPath
  • ThreeFourHoursPerWeek
  • EarlyCertificateDelivery
  • OpenEnrollmentStartAnytime
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StandardMode GBP £90
CompleteInTwoMonths
FlexibleLearningPace
  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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  • DigitalCertificate
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CERTIFICATE IN GOOGLE+ & SOCIAL MEDIA STRATEGY
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London School of International Business (LSIB)
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05 May 2025
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