Global Certificate in AdWords & Performance Marketing

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The Global Certificate in AdWords & Performance Marketing is a comprehensive course designed to provide learners with the latest skills in digital advertising. This certificate program focuses on Google AdWords, the most popular advertising platform, and performance marketing, which is essential for businesses to reach their online marketing goals.

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AboutThisCourse

The course covers various topics including search engine marketing, display advertising, mobile advertising, video advertising, and shopping advertising. By completing this course, learners will gain a deep understanding of digital advertising strategies and tactics, making them highly valuable to employers. In an increasingly digital world, the demand for professionals with AdWords and performance marketing skills is high and continues to grow. This course is an excellent way to gain a competitive edge and advance your career in digital marketing.

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CourseDetails

• Unit 1: AdWords
• Unit 2: Pay-per-click (PPC) advertising
• Unit 3: Keyword research and selection
• Unit 4: AdWords campaign setup and management
• Unit 5: Ad creation and optimization
• Unit 6: Landing page optimization
• Unit 7: AdWords tracking and reporting
• Unit 8: Performance marketing strategies
• Unit 9: Targeting and retargeting techniques
• Unit 10: AdWords budgeting and bid management

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EntryRequirements

  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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  • NotAccreditedRecognized
  • NotRegulatedAuthorized
  • ComplementaryFormalQualifications

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CourseFee

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FastTrack GBP £140
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AcceleratedLearningPath
  • ThreeFourHoursPerWeek
  • EarlyCertificateDelivery
  • OpenEnrollmentStartAnytime
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StandardMode GBP £90
CompleteInTwoMonths
FlexibleLearningPace
  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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  • FullCourseAccess
  • DigitalCertificate
  • CourseMaterials
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GLOBAL CERTIFICATE IN ADWORDS & PERFORMANCE MARKETING
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London School of International Business (LSIB)
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05 May 2025
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